BORN AT THE BEACH
Pelican Brewing Company traces its roots back to 1996 when a tiny beachfront brewpub in Pacific City produced just enough beer to serve its customers. Fast forward 19 years later, Pelican became the second-fastest growing craft brewery in Oregon. Still relying on original graphics, an immediate brand refresh was imperative.
Coates Kokes led the way in a complete brand overhaul, leaving virtually no asset untouched. Identity, packaging, website, advertising, apparel, promotions—every customer touch point now bears our new and vibrant branding.
Catholic Schools Endowment Foundation